Works   /
Bio   /
Press   /
Paolo Cirio » Search something
» Home Page
» Back to previous page

Google Will Eat Itself (GWEI) - Hacking Monopolism Trilogy
2005. Mixed media, dimensions variable.


In this artwork, revenue was generated by hacking the Google “AdSense” initiative. Bots were created to automatically click on banner ads placed on a network of hidden websites. The money from the scheme could be used to buy Google's shares and hand them over via GTTP Ltd., a firm set up for the artwork, which could distribute the shares to everyone and turn Google into a public company. By establishing this circular model, the project addressed Google’s monopoly over control of online information, internet advertising, and its large economy. In response, the German Google legal department sent a letter to the artists threatening legal actions and requesting reimbursements for the money earned from the scheme.
Co-authors: Alessandro Ludovico and ubermorgen.

Selected pictures of installations at the following shows
PAN, Naples; MoCA Taipei; Derivatives, Madrid; Museum CCA, Hangzhou.

Awards
2006
Media Award, St. Gilgen International School, Graz
Honorary Mention, ibizagrafica, Ibiza
Nomination, Transmediale Award, Berlin
2005
Honorary Mention, Prix Ars Electronica, net Vision category, Linz
Nomination, VIPER Award, Basel
Commission, Rhizome, New York

Selected shows and presentations
2015
Meme City, exhibition at China Academy of Art, Hangzhou - China
2008
The Enterprise of Art, exhibition at PAN Palazzo delle Arti, Naples - Italy
Economie 0, exhibition for Upgrade! and Incident, Paris - France
Territories and Resources, exhibition at CinemaCity, Novi Sad - Serbia
MIR Festival, exhibition at Akis Davis Theatre, Athens - Greece
2007
Zone V2, exhibition at Museum of Contemporary Art Taipei - Taiwan
Free Radicals, exhibition at Israeli Center for digital Art, Holon - Israel
2006
Connected, exhibition at Art Center Nabi, Seul - Korea
Connecting Worlds, exhibition at NTT ICC Museum, Tokyo - Japan
Connecting Worlds, exhibition at Theatre Paris-Villette, Paris - France
No-Parachute, exhibition at ArtAndGallery, Milan - Italy
Transmediale, exhibition and lecture at Haus der Kulturen der Welt, Berlin - Germany
Derivatives, new art financial visions, exhibition at La Casa Encendida, Madrid - Spain
D.I.Y. Do or Die, exhibition at IAO Gallery, Oklahoma - U.S.
Chico.art.net
, exhibition at California State University, Chico - U.S.
Canarias Mediafest, exhibition, Gran Canaria - Spain
Struttura Festival, lecture, Livorno - Italy
Viper Festival, exhibition, Basel - Switzerland
Rhizome, online exhibition at New Museum, NYC - U.S.
2005
Hybrid, exhibition at Ars Electronica Center, Linz - Austria
Share Festival, exhibition at Palazzo Cavour, Turin - Italy

Selected bibliography
2006
Suhjung Hur, Art Center Nabi "Connected" catalogue, Seul, ISBN 804140630
Yukiko Shikata, ICC "Connecting Worlds" catalogue, Tokyo, ISBN 757170335
Various Authors, "Struttura", catalogue, Florence, ISBN 9788859601777
Sergio Morales, "Canarias Mediafest", catalogue, Gran Canaria, ISBN 848103472X
Andreas Broeckmann, "Transmediale - Reality Addicts" catalogue, Berlin
2005
Gerfried Stocker, Ars Electronica "Hybrid - Living in Paradox" catalogue, Linz, ISBN 775716572


Google Will Eat Itself for Hacking Monopolism Trilogy at Museum China Academy of Art, Hangzhou - China


GWEI, installation at The Enterprise of Art, exhibition at PAN Palazzo delle Arti, Naples - Italy




GWEI installation at Museum of Contemporary Art Taipei - Taiwan




GWEI installation at Derivatives, new art financial visions, exhibition at La Casa Encendida, Madrid - Spain



home | cv & bio | selected works | minor works | press | events | archive | contact | top